Policy boost prospects are good, doctor IP or become an independent third-party imaging center ace

In recent years, thanks to the “spring breeze” of national grading diagnosis and treatment, medical associations and other policies, third-party independent imaging centers have blossomed everywhere. In China, in addition to a relatively well-known independent medical imaging diagnostic center, such as Yimai Sunshine and Neusoft, Lianjia Medical once again shocked the third-party imaging center industry in the last year's 3.333 billion yuan financing, giving entrepreneurs in the track. And the investor blew another gust.

In addition, the innovation of commercial operation mode, management mode and image diagnostic technology will bring revolutionary changes to the construction of imaging disciplines or imaging centers. Process reengineering, equipment configuration, operation management, etc. are all given new connotations and new meanings. There is a huge opportunity for the image of "Tomorrow Hospital".

This is a hundred billion blue sea. “The data shows that the current domestic imaging market is about 260 billion yuan, and the potential market for third-party imaging centers accounts for 60-80 billion yuan.” Zheng Yufen, CEO of Yogyak Medical Fund, hosted and promoted the Heilongjiang Provincial Hospital Association on May 5th. The image of the Chinese hospital innovation development and third-party imaging center construction summit forum gave her judgment on the medical imaging industry. "Future images may also extend to radiotherapy and share the 60 billion yuan radiotherapy market."

At the forum, Sun Zhaochang, the founder of the Cape Medical Imaging Investment Company, announced that the second part of the Cape Medical Imaging Diagnostic Center officially opened one month after obtaining the business license.

Policy Plus, the Independent Medical Imaging Center is no longer the “third county hospital”

Third-party independent imaging centers have been rooted internationally for a long time. For example, in the United States, third-party independent imaging centers have been in development for more than 30 years. According to the data, the third-party independent imaging centers in about 7,000 imaging centers in the United States account for about 40% of the market. But in China, this thing is still in its infancy. This situation is not only due to the lack of high-end scientific research talents, but also determined by China's medical system and policies.

Under the siphon effect of the public top three hospitals, despite the third-party independent imaging center, it has become an "empty city." In the past, some industry insiders said that the third-party independent imaging center has the status of “the third county-level hospital”.

Fortunately, this situation is gradually improving with the help of the policy. Since 2013, the state has successively issued a series of policies such as the “Basic Standards and Management Regulations for Medical Imaging Diagnostics Center (Trial)” to support the construction and development of third-party imaging centers, and clearly stated that “encourage medical imaging diagnostic centers to form a chain, Grouping, establishing a standardized, standardized management and service model."

Regardless of whether it is a government party, an enterprise or an investor, it is optimistic about third-party images. Li Kuncheng, director of the Beijing Center for Medical Image Quality Control and Improvement, believes that the establishment of an imaging center has helped a lot in promoting medical reform. "From the perspective of medical reform, the imaging center is an important measure to promote medical reform. In addition, the pathological center, the testing center, and the hemodialysis center are also." Li Kuncheng said.

Sun Zhaochang said that at present, there are 60 third-party image centers that have obtained the certification in China, and about 10 of them are put into operation. The cost of investing in an independent medical imaging center is about 40 million yuan, and the breakeven can be achieved in about 2 years. And with the development of technology, the cost of developing medical imaging equipment in the future will be lower and lower.

When talking about the logic of their investment in Cape Image, Zheng Yufen said: "The whole medical reform, including the reform of payment methods, the reform of the medical system, the settlement of medical insurance in different places, the family doctor system, etc. will bring a series of medical opportunities. We see The layout of Chinese medical services, and the great investment opportunities are in regional medical centers, specialist hospitals, county-level grassroots hospitals and third-party service centers."

Game between independent imaging center and hospital

For public hospitals, the establishment of third-party independent medical imaging centers has alleviated the pressure of receiving the radiology of public hospitals to a certain extent, and can also reduce the cost of medical treatment for patients. In general, independent imaging centers can be divided into two categories, one is to complement the role of public hospitals, and the other is to closely cooperate with the hospital, similar to the hosted image center.

Therefore, how to balance the patient's distribution coordination between the hospital and the third-party independent imaging center in the implementation process has become a more important and sensitive issue at present. Analogous medical associations, a big hurdle encountered in the implementation process is that "the top three hospitals are reluctant to release patients to county hospitals." According to the health of 100 million Europeans, many medical institutions will adopt an “incentive mechanism” when promoting the construction of medical associations. Whether this is suitable for a virtuous circle of cooperation between hospitals and third-party independent imaging centers is still unknown.

At present, it seems that third-party independent imaging centers, including Cape Image, tend to emphasize their "independence" and tend to establish a closed loop of the entire industry chain, such as equipment development, image cloud platform, and image center. Its own competitiveness.

Sun Zhaochang mentioned that the development trend of third-party imaging centers in the future will also be a model that gradually deviates from the “dependency” hospitals, which is also a major aspect of the policy.

One hundred euros of health believes that another promising direction of the independent imaging center is that under the trend of doctors' more practice, the high-quality experts who are “caged” by the third-party independent imaging center will create the image center itself. The doctor's IP is very advantageous. Just like the "star doctors" who jumped out of the public hospital and founded the doctors' group, they made full use of their doctor's IP. In the future, it is not ruled out that in the independent imaging center, there is a patient who has come to an expert to “get out of the name” and get out of the innovative model of building its barriers.

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