Doctors "returning tide", capital winter mobile medical care how to bet on the future
Zhang Rui, founder and CEO of Dr. Chun Yu, painted a graph for the reporter: In 2016, the mobile valuation of China Mobile Medical Corporation was climbing and not yet reaching the peak; however, compared with the large slope growth of the previous two years, The capital market tends to be dull. A fund manager who invested in platform and tool mobile medical companies also drew a graph for Caixin reporter: From 2014 to 2015, mobile medical business valuation climbed to the peak; when the vent has passed, it has not yet fallen To the bottom of the valley; from 2016 to 2018, a large number of mobile medical concept companies will disappear, the industry golden age is no longer. Zhang Rui is one of the few optimists on the market. As an entrepreneur, he and most investors are divided: Is there a past wave of mobile medical valuation? And the trend of "investment and financing is cooling down and ushered in the bottom in the near future", in fact, they have been unaware of it. A few years ago, I talked about "subversion" and "reconstruction". Recently, many mobile medical entrepreneurs bluntly told the Caixin reporter that "the problem of survival is anxious." After the “burning money†competition in recent years, the financing bubble has gradually disappeared, and the situation of capital competition with the number of registered doctors or users has ceased to exist. Without a strong payer and profit point, it is always difficult to form a commercial closed loop. This makes entrepreneurs have a dilemma. According to the definition of HIMSS, an international health and health member organization, mobile health (mHealth) provides medical services and information through the use of mobile communication technologies such as PDAs, mobile phones and satellite communications. In the field of mobile Internet, medical health app applications based on mobile terminal systems such as Android and iOS are mainly used. HIMSS believes that developing countries may solve bottlenecks such as shortage of medical human resources through mobile medical care. In the past three years, the mobile medical market has grown rapidly. According to information released by third-party data agency Ai Media Consulting, the scale of China's mobile medical market in 2014 was 2.95 billion yuan; in 2015, it increased by 44.7% to 4.27 billion yuan; it is expected to reach 12.08 billion yuan in 2017. In 2014, the number of mobile medical users in China was 72 million, and in 2015 it increased to 138 million. The number of apps in the mobile medical field has now exceeded 2,000. In 2014, mobile medical was caught at the peak of the investment boom, and the apps waited to send money. The most attention is the big layout of BAT (Baidu, Alibaba, Tencent): Alibaba invests in seeking medical advice, Sina loves doctors, Huakang mobile medical, U medicine U medicine; Tencent investment clove garden and registered network; Baidu investment The road to health? Medical care network, know my drug makeup network, fun medical network, medical treatment 160 and so on. In the same year, the number of mobile medical investment and financing cases reached 80, and the financing amount reached 700 million US dollars. The amount of investment and financing and the number of cases were the sum of the past three years. In 2015, venture capital funds took the lead in mobile medical investment, and the market financing scale doubled year-on-year. However, unlike other industries, the “three high†obstacles in the medical industry with high professionalism, high monopoly and high policy risk are not “burning money†to open the situation. Many investors told Caixin reporter that they will not consider investing in mobile medical care in the future. Because they gradually discovered that mobile medical care is always on the verge of traditional medical services, and can not really touch the core; and mobile medical care does not solve the pain points of traditional medical care, its social and commercial value is difficult to reflect. In the past two years, mobile medical has been betting on capital with one and another wonderful stories, and now it is time to wait for the "setter". At the end of 2015, the mobile medical industry began to feel the arrival of capital winter, burning money subsidies, vicious bills, data fraud and many other issues, which aggravated the spread of negative emotions. Most mobile medical apps only get Angel Wheel or A round of financing. Only 50 of them have passed the B round, and only 10 of them have entered the C round. The "magic" of "C round death" has also been fulfilled. In April 2016, a "Mobile Medical Company's latest death list" ignited panic in the industry, and 27 small and famous mobile medical companies declared "death." In May, the first O2O company that received the A round of financing, “medicine to force†died on the eve of financing and was forced to leave. Entrepreneurs and investors in mobile healthcare are anxiously looking for a breakthrough. LH Ovulation Test Strip,Ovulation Test for Women, Ovulation Rapid Test Kit,LH Ovulation Test Kit Devices Weihai Kangzhou Biotechnology Engineering Co.,Ltd , https://www.weihaikangzhou.com.jpg)
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