Wearable device giant Fitbit 40 million US dollars to acquire Pebble: only for intellectual property?
According to US media reports, in early December there were rumors that Fitbit was close to reaching an agreement to acquire Pebble, a troubled fitness watch and smartwatch manufacturer. According to informed sources, the purchase price may be less than 40 million US dollars, including accepting Pebble's debt. Fitbit is only interested in Pebble's intellectual property and operating system Yesterday, the news was confirmed by Fitbit. But Fitbit only acquired Pebble's intellectual property and less than half of its employees, and did not assume Pebble's debt or hardware assets, and the brand did not shift. According to the agreement, Pebble can still be sold, and CEO Eric Migicovsky will not work for Fitbit. He will go to the well-known investment organization Y Combinator hardware development department. “Wearable devices are becoming smarter now, and smart watches add health monitoring and fitness to people. We see an opportunity to build our strengths and expand Fitbit's leadership in the industry.†Fitbit CEO, James Park, president and co-founder, said: "With this acquisition, we will accelerate the expansion of our platforms and ecosystems, making Fitbit a part of the broader daily life of consumers and a tool for building healthcare services. In health care, insurance companies and employers need to integrate more meaningful wearable technologies." Pebble follow-up products are no longer available Pebble also posted a farewell letter to update the status of its latest crowdfunding product on the Kickstarter crowdfunding platform. Confirmed that the three new varieties of crowdfunding in May this year, Core and Time 2 equipment will not be shipped again, the consumer's purchase will be refunded in order. For existing Pebble devices, the company wants users to continue to use it. “Pebble's smartwatch will work,†Pebble said. “The features and quality of the watch may be reduced, and software and new features are not regularly updated. Our new mission will focus on Pebble's unique knowledge and algorithms. Applied to future Fitbit wearables. We are also working to reduce Pebble's reliance on cloud services and keep all Pebble products active for some time to come." According to Bloomberg News, about 40% of Pebble employees, mainly software engineers, will come to Fitbit. “Pebble's knowledge, philosophy, and culture will continue in Fitbit,†Pebble said. “Most of our team and resources will join Fitbit to provide development tools and experience for Fitbit's future products. We will have progress in our transformation. New exciting stories and milestones to celebrate. It's a bittersweet time, no doubt, we will miss what we left behind, but we are happy for our future." Vegetable Powder,Natural Vegetable Powder Carrot Powder,Vegetable Raw Powder,Natural Vegetable Powder Shaanxi Zhongyi Kangjian Biotechnology Co.,Ltd , https://www.zhongyibiology.com